Lake Macquarie Speaks

A Mobile Experience for Interactive LED Communication

Designed to transform park visits into poetic moments through interactive light, digital storytelling, and community expression.

Goal

Design an immersive mobile interface that transforms visitors’ messages into poetic light patterns—enhancing nighttime engagement at MAP mima and promoting environmental awareness through creative expression.

My Role

Visual Design | User Research | Usability Testing | Interface Development | Pitch Video Production

Duration

13 weeks

Platform

Mobile-friendly website

Overview

We collaborated with Multi-Arts Pavilion (MAP mima) in Lake Macquarie to develop an interactive mobile experience centred around The Catenary — a dynamic LED light installation connecting visitors with the environment through visual storytelling.

The mobile-friendly website enabled users to:

Craft personalised messages

Visualise them in Morse code

Illuminate the Catenary with light patterns linked to their messages

“Transforming words into light — blending creativity, environmental storytelling, and digital interaction in public space.”

Problem statement

What is going on?

Visitors to Lake Macquarie often pass by the MAP mima pavilion without engaging meaningfully with its message or surroundings. While climate change is a growing concern, traditional communication methods may fail to spark emotional connection or sustained reflection.

The challenge was to rethink how digital experiences could:

• Increase public awareness around climate and environmental issues,

Amplify community voices through poetic and participatory interaction,

Transform ordinary park visits into moments of reflection, storytelling, and shared creativity.

How might MAP mima's LED Light Display

Multi-Arts Pavilion (MAP mima) - The Catenary Site

1.

Transform simple park visits into meaningful, light-based experiences. 

2.

Foster poetic interactions that deepen environmental awareness.

✨ Design isn’t just about information — it’s about emotional connection. This project reimagines how light and interaction can turn public space into poetic advocacy.

Turning messages into light

A Poetic Digital Experience

To transform the Catenary light installation into an emotionally resonant experience, we designed a mobile-friendly web interface that invites visitors to personalise and project messages as poetic light displays.

The solution focused on three core interaction goals:

💬 Craft Personal Messages

Express nature-inspired reflections in a personal note

Visitors compose short messages inspired by nature—expressing personal emotion, reflection, or collective sentiment.

🎨 Select Meaningful Colours

Visualise your thoughts through symbolic colour expression

Each message is paired with a chosen colour, adding a visual-emotional layer to personalise the expression and deepen symbolic meaning.

✨ Animate Light Messages

Turn words into flowing Morse code light sequences

Messages are translated into animated Morse code, transforming personal words into flowing light sequences on the Catenary installation—blending storytelling with technology.

Personalise Your Message

In the ‘Send Message’ section, users are guided by the prompt:

“If you could speak to nature, what would you say?”

This opens a creative space where visitors craft a short, reflective message and select a colour to visually express their thoughts—turning words into a personalised visual dialogue.

From Messages to Light

Once a message is sent, users are guided to preview it as a Morse code light display, now part of the illuminated installation.

On the ‘Souvenir’ page, they can download a customised image of the glowing Catenary paired with their message-turned-poem—a personalised memento from MAP mima, perfect for sharing or treasuring beyond the park visit.

Turning research into expressive interactions that connect people, place, and light

From Research Sparks to Illuminated Interaction

Our design process followed a structured approach, moving from research to refinement through four key stages: Discover, Ideation, Iteration, and Define. Each stage contributed to building an experience that was not only visually engaging but grounded in user insights and contextual relevance.

Discover Stage

Grounding in Local Context and User Needs

Uncovering pain points through research

Mapping User Needs &
Delivery Touchpoints

Mapping User Needs &
Delivery Touchpoints

We began by immersing ourselves in the cultural, environmental, and social context of Lake Macquarie. Through background research, online ethnography, interviews, questionnaires, and on-site park observations, we gathered deep insights into the local environment and visitor behaviours.

We started by identifying key pain points through:

User flow mapping to uncover interaction bottlenecks

Online ethnography and review analysis

Affinity diagramming to synthesise user needs

We started by identifying key pain points through:

Ideation Stage

Mapping Experiences and Concepts

Uncovering pain points through research

Mapping User Needs &
Delivery Touchpoints

Mapping User Needs &
Delivery Touchpoints

With research insights in place, we transitioned to ideation through collaborative methods like Crazy 8 sketching, persona development, and relational design mapping.

We explored different message types, touchpoints, and emotional triggers to shape a meaningful user experience.

The goal was to ensure the experience:

Encouraged personal reflection through message creation.

Enabled smooth user interaction across mobile-friendly web access.

Amplified emotional connection through light and colour.

We started by identifying key pain points through:

Design Iteration

Translating Ideas into Prototypes

Uncovering pain points through research

Mapping User Needs &
Delivery Touchpoints

Mapping User Needs &
Delivery Touchpoints

We translated early concepts into tangible prototypes — starting with paper wireframes and moving toward digital layouts.

User testing was conducted using the think-aloud method, which surfaced several usability issues such as unclear action labels and confusion around message inputs and Morse code.

Through iterative refinement, we:

• Simplified the interface layout for easier navigation.

• Enhanced instructions and button clarity.

• Improved visual storytelling with clearer messaging and guided flows.

We started by identifying key pain points through:

Define Stage

Finalising the Digital Experience

Uncovering pain points through research

Mapping User Needs &
Delivery Touchpoints

Mapping User Needs &
Delivery Touchpoints

In the final phase, we consolidated insights and transformed the concept into a fully functional digital prototype using p5.js.

We designed a scalable coding structure that allowed real-time integration with weather data and personalised message rendering through animated Morse code.

Each prototype interaction was evaluated through additional user testing and refined for clarity, accessibility, and emotional resonance.

In the final phase, we consolidated insights and transformed the concept into a fully functional digital prototype using p5.js.

We designed a scalable coding structure that allowed real-time integration with weather data and personalised message rendering through animated Morse code.

Each prototype interaction was evaluated through additional user testing and refined for clarity, accessibility, and emotional resonance.

Design inspirations from local research

Contextual insights that shaped our concept direction

To ensure our design was both locally relevant and emotionally resonant, we drew inspiration from cultural cues, educational engagement, and emerging technologies in the Lake Macquarie region.

Morse Code as Visual Language

The MAP mima building facade integrates Morse code in Awabakal language, symbolising respect for Aboriginal and Torres Strait Islander communities. This inspired our use of light-coded messages in the Catenary installation.

Educational Trends in Newcastle

Morse code education is gaining popularity through local school tours and exhibitions. Our interactive design builds upon this trend, making it more engaging for families and young audiences.

SmartCity & IoT Possibilities

Local IoT infrastructure enables real-time environmental data input. We envisioned dynamic lighting that responds to weather conditions—blending interaction with ambient context.

One-Line Poetic Expression

Brief, evocative messages offer an accessible way to express environmental emotions. Inspired by local poetry initiatives, this format became the core of our user interaction flow

Personas & journey mapping

Human-Centred Design for Diverse Park Visitors

To ensure the experience resonated with a broad audience, we created five personas based on research. We then focused on two key personas—Melissa and Carlos—for journey mapping to better understand their motivations, pain points, and interaction flows with the installation.

Melissa Hill

29 years old | Primary School Teacher | Family outing

Carlos Rodríguez

27 years old | Full-time Nurse | Solo getaway

“Every child has their own unique spark—it’s my job to help it shine.”

A school teacher and mother who values meaningful outdoor time with her daughter. While she isn’t drawn to art for herself, Melissa appreciates playful, family-friendly cultural experiences that spark curiosity. She’s motivated by creating bonding moments and nurturing her child’s imagination — especially through nature and local outings.

🎯 Goals

• Spend quality time with her daughter through creative park experiences.

• Balance family life and occasional cultural outings.

• Discover simple, age-appropriate ways to learn and connect.

⚠️ Frustrations

• Limited time and energy for museum visits.

• Finds art activities hard to engage with while parenting.

• Concerned about climate change and her child’s future.

| 29 years old

Melissa Hill

Primary School Teacher

Family outing

| 27 years old

Carlos Rodríguez

Full-time Nurse

Solo getaway

“Every child has their own unique spark—it’s my job to help it shine.”

A school teacher and mother who values meaningful outdoor time with her daughter. While she isn’t drawn to art for herself, Melissa appreciates playful, family-friendly cultural experiences that spark curiosity. She’s motivated by creating bonding moments and nurturing her child’s imagination — especially through nature and local outings.

🎯 Goals

• Spend quality time with her daughter through creative park experiences.

• Balance family life and occasional cultural outings.

• Discover simple, age-appropriate ways to learn and connect.

⚠️ Frustrations

• Limited time and energy for museum visits.

• Finds art activities hard to engage with while parenting.

• Concerned about climate change and her child’s future.

Melissa Hill

Primary School Teacher

Family outing

Carlos Rodríguez

Full-time Nurse

Solo getaway

“Every child has their own unique spark—it’s my job to help it shine.”

A school teacher and mother who values meaningful outdoor time with her daughter. While she isn’t drawn to art for herself, Melissa appreciates playful, family-friendly cultural experiences that spark curiosity. She’s motivated by creating bonding moments and nurturing her child’s imagination — especially through nature and local outings.

🎯 Goals

• Spend quality time with her daughter through creative park experiences.

• Balance family life and occasional cultural outings.

• Discover simple, age-appropriate ways to learn and connect.

⚠️ Frustrations

• Limited time and energy for museum visits.

• Finds art activities hard to engage with while parenting.

• Concerned about climate change and her child’s future.

Tracing Moments of Meaning

Mapping Their Experience in Action

We mapped their experiences across three phases—before, during, and after visiting the Catenary installation—to surface unique opportunities and design responses:

  • Carlos experienced challenges with colour visibility, which made it harder to independently decode Morse Code.

  • Melissa’s journey was shaped by her daughter’s excitement, showing how shared moments influenced emotional connection.

  • Both users valued reflection and interaction, though their motivations and needs varied.

Wireframes & prototype

Key usability improvements from rapid testing

To shape a user-friendly experience, we began with quick, low-fidelity paper prototypes to explore layout, interactions, and core flows. While we skipped the traditional mid-fi stage, we used early testing to guide direct refinement into hi-fi mockups—each change informed by observed user behaviour.

🔍 Early Paper Prototype - Usability Challenges Identified

Our first iteration explored the end-to-end journey—from writing a message to creating a digital souvenir. We tested layout clarity, colour selection, and message preview. Key interface ideas were sketched and tested using the think-aloud method.

Initial Paper Wireframe

Annotated Feedback Highlights

User testing surfaced several usability challenges:

  •  Colour slider was unclear to first-time users.

  • Message purpose and connection to Morse Code were not obvious.

  • Confirmation/download screens added unnecessary steps.

  • Users preferred rectangular souvenirs for social sharing.

✅ Design Refinements Based on Feedback

We used these insights to streamline the interface and clarify intent. This led to significant adjustments in our next iteration:

 Key Design Refinements:

🧹 Removed extra screens that added friction (e.g. confirmation step).

🪄 Added labels and preview hints to guide action.

🧭 Introduced ‘Guide’ and ‘About’ screens to support orientation.

🖼️ Refined souvenir screen with rectangular layout and better text cues.

✨ Digital Prototype – Refined Through Feedback

After validating core interaction concepts with paper prototypes, we translated key improvements into a high-fidelity digital experience. This stage focused on clarity, guidance, and intentional refinement based on observed usability breakdowns.

System flow & interaction logic

How real-time messages became light at the Catenary

We developed a working prototype using real-time MQTT communication to connect user messages with the Catenary light installation. Built with p5.js and Processing, this system transforms text into animated Morse-coded light shows.

System Overview

A lightweight system using MQTT enables real-time interaction between users and the Catenary installation. Each component plays a unique role in crafting and displaying Morse-coded messages through light.

Client (p5.js)

Users interact through a mobile-friendly interface, selecting a colour and crafting a message.

🔹 Inputs: Text, Colour

🔹 Output: Message preview & souvenir download

MQTT (Broker)

A lightweight messaging protocol ensures fast, reliable data transfer between client and server.

Server (Processing)

The server processes the incoming data and translates it into dynamic lighting effects on the Catenary.

🔹 Inputs: Colour, Text, Weather, Poem

🔹 Output: Animated light show in Morse code

Compose Your Message

Compose Your Message

From Messages to Light

From Messages to Light

Live Demo: Real-Time Interaction on Smartphone

This GIF showcases the web-based prototype in action, demonstrating how users send personalised messages and colours to the Catenary installation via real-time MQTT communication.

🎥 Watch the Concept Pitch

Experience how the project was presented—highlighting user insights, interaction logic, and the emotional impact of the design.

Reflection

Designing for Meaning, Memory & Connection

This project challenged me to translate personal messages into a shared light experience that bridging emotion, technology, and public space. Designing for the Catenary installation pushed me to think beyond the screen and consider how users intuitively connect with cultural narratives through light and interaction.

🐣What I Learned

🌵What I’d Do Differently

  • Clarity over novelty: I realised users valued emotional clarity more than playful complexity. Clear guidance and contextual storytelling helped make the Morse Code experience feel personal and memorable.

  • Paper-first, feedback-fast: Skipping the mid-fi stage allowed me to move quickly from paper testing to refined hi-fi screens. This approach helped me stay focused on what users actually needed.

  • Designing real-time means designing for calm: Creating a live prototype with MQTT taught me that real-time doesn’t have to feel rushed. Small refinements—like clearer buttons and confirmation flows—made the interaction smoother and more confident.

🐣What I Learned

🌵What I’d Do Differently

  • Clarity over novelty: I realised users valued emotional clarity more than playful complexity. Clear guidance and contextual storytelling helped make the Morse Code experience feel personal and memorable.

  • Paper-first, feedback-fast: Skipping the mid-fi stage allowed me to move quickly from paper testing to refined hi-fi screens. This approach helped me stay focused on what users actually needed.

  • Designing real-time means designing for calm: Creating a live prototype with MQTT taught me that real-time doesn’t have to feel rushed. Small refinements—like clearer buttons and confirmation flows—made the interaction smoother and more confident.

🐣What I Learned

🌵What I’d Do Differently

  • Clarity over novelty: I realised users valued emotional clarity more than playful complexity. Clear guidance and contextual storytelling helped make the Morse Code experience feel personal and memorable.

  • Paper-first, feedback-fast: Skipping the mid-fi stage allowed me to move quickly from paper testing to refined hi-fi screens. This approach helped me stay focused on what users actually needed.

  • Designing real-time means designing for calm: Creating a live prototype with MQTT taught me that real-time doesn’t have to feel rushed. Small refinements—like clearer buttons and confirmation flows—made the interaction smoother and more confident.

🐣What I Learned

🌵What I’d Do Differently

  • Clarity over novelty: I realised users valued emotional clarity more than playful complexity. Clear guidance and contextual storytelling helped make the Morse Code experience feel personal and memorable.

  • Paper-first, feedback-fast: Skipping the mid-fi stage allowed me to move quickly from paper testing to refined hi-fi screens. This approach helped me stay focused on what users actually needed.

  • Designing real-time means designing for calm: Creating a live prototype with MQTT taught me that real-time doesn’t have to feel rushed. Small refinements—like clearer buttons and confirmation flows—made the interaction smoother and more confident.

🐣What I Learned

🌵What I’d Do Differently

  • Clarity over novelty: I realised users valued emotional clarity more than playful complexity. Clear guidance and contextual storytelling helped make the Morse Code experience feel personal and memorable.

  • Paper-first, feedback-fast: Skipping the mid-fi stage allowed me to move quickly from paper testing to refined hi-fi screens. This approach helped me stay focused on what users actually needed.

  • Designing real-time means designing for calm: Creating a live prototype with MQTT taught me that real-time doesn’t have to feel rushed. Small refinements—like clearer buttons and confirmation flows—made the interaction smoother and more confident.

Explore Other Projects

Let’s keep the conversation going. You can find me around the web :)

Let’s keep the conversation going. You can find me around the web :)

Let’s keep the conversation going. You can find me around the web :)

Let’s keep the conversation going. You can find me around the web :)

Let’s keep the conversation going. You can find me around the web :)